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Learn More about Mobile First Index

You are probably aware that Google has already started working on mobile first index. If this is something you haven’t heard of, realize that mobile version websites will be given preference as compared to their desktop counterparts by Google when it comes to ranking signals. This comes as no surprise considering that a big percentage of users on Google have ditched desktop in favor of mobile devices when searching online. The truth is that you will be doing your roofing website a favor if you were to incorporate this new algorithm. Though most of your clientele are not fond of using mobile devices, mobile first index is still a must-have in light of the fact that it entails suitable SEO practices. Discussed in the article below are tips that will ensure that your website is prepared for the change.

It is no secret that a website that loads in the shortest time possible is the delight of every user. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Images ought to be optimized so as to become smaller in light of the fact that large images are known to slow down the loading. Removal of unnecessary characters without changing functionality of the source code also helps in making loading quicker. Browser caching stores resource files of websites and this helps in achieving the same. Reduction of redirects also helps in achieving the same because they’re known to cause reloading of the website and by so doing making the process slower.

Mobile users in the past had to block the likes of JavaScript due to the drag they used to cause. But this is no longer the case since smartphones that we have nowadays are more than capable of handling. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Keep in mind that Googlebot on the smartphones helps identify the images and later categorize them and it would thus be beneficial if you did not hide them.

The importance of lead generation cannot be overemphasized but pop-ups unfortunately stand in the way. Pop-ups are actually known to frustrate many users and it doesn’t take long before they leave and the high bouncing rate could prove costly due to decreased rankings. A prudent thing to do would be keeping pop-ups away from your mobile site.